PROWL COMMUNICATIONS | Marketing Consultant | 905-734-8273
Marketing and sales implementation starts with the goals, objectives and strategy built out in the planning stage. Once your marketing materials and tools are ready to rock, the campaigns are built to generate leads and fill your sales funnel.
In the planning stage, we identified the goals and objectives and created a marketing strategy to achieve your sales goals, generate more leads and convert more leads to sales for a higher rate of return and more revenue. We identified the who, what, where, when and why for your inbound and outbound marketing campaigns. And, we outlined your digital marketing and your sales team's strengths and weaknesses. Now we take all of that information and guide you through implementing the campaigns and sales processes.
The first step in making it happen is correcting any issues found in your existing marketing materials and online presence, with most of the digital marketing focusing on ensuring you have an exceptional website designed to capture your audience's attention and trigger an action to generate that all important lead.
Your website is your best sales person.
We guide you through building out your marketing materials and content, determine a precise marketing plan and schedule and put the wheels in motion to move your campaigns forward. Each campaign whether pay-per-click (PPC) on social media, Google adwords, social media posts, email marketing, blogs, direct mail, radio, tv, print, display advertising, events or tradeshow pieces will have a specific audience and elicit a specific response. This is not the place for brand marketing, rather educational direct marketing.
Next, we determine the flow for drip-campaigns and follow-up by your sales team, automating the process in the next step to do it over and over again This will ultimately save you time and money in duplicating procedures, while nurturing your prospects through the buying cycle.
Consider this:
We're looking forward to starting a conversation with you!
As Jeff Bezos famously said, “Your brand is what people say about you when you're not in the room.” And whether we like it or not, people are talking. So the question is: are you intentionally shaping that conversation? Or letting it shape itself?
Running a business can feel like sprinting through a maze. You know where you want to end up. You know you’re working hard to get there. But what if you're heading down the wrong path and don’t even realize it? What's your blind spot?
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