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Social Media 101: Basics of Social Media Marketing

Social Media Marketing for Small Business Success

This presentation is a guide for small businesses or nonprofits who have been using social media marketing, but need some tips to take them to an intermediate level and/or add new channels to their marketing efforts.

You've thought about what social networks to use for your business or nonprofit, and you're ready to take the next step. Where do you go from there? This seminar will give you a closer look at the popular social media networks Facebook, Twitter, LinkedIn, Pinterest, and Google+. We'll show you the benefits of using each, how other organizations are marketing with them, and some dos and don'ts of each channel. You'll also get tips on how to tell if your social media activity is working.

Core concepts introduced include:

A closer look at the 5 most popular social networks: Facebook, Twitter, LinkedIn, Google+, Pinterest

Within each network: - How to tell if it's right for your business - What kind of content to create and post - Etiquette - How to tell if your content is working - Suggestions on what to do next

Why social media & email marketing must be used together

Intended Audience: The content is targeted at the beginner- to comfortable small-business marketer who is looking to build their



- Approximately 1.5 hours, Constant Contact presentation

Authorized Local Expert

 

NOTE: All topics (except for the product training) are educational and will not directly promote Constant Contact products. Information discussed in these sessions can be applied regardless of the marketing tools being used.

 

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Latest News

1 Campaign, 1 Winner and $10,000 in Sales

Feb 21st, 2018

We sent the initial email to 48 businesses, we generated 10 appointments, and sales in excess of $10,000 from one campaign. And, there is another $25,000 sitting in our pipeline of those not ready to take the next step.

Such an honour

Feb 18th, 2018

I learned that Welland is one fine community! I learned, I love this community, the people, the businesses. I learned I want to stay involved.

What Our Clients are Saying!

  • I would also like to thank Debi Katsmar from the Ottawa Motorcycle Show for all her hard work and patience in helping those participating in the show deal with whatever issues came up. She remained a true lady of grace while making it happen. Debi you are a true lady of grace!
    ~ Beau Rooney, The Rider's Mag

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