PRowl Communications | Niagara Marketing Consultant

enhancing the search for YOUR perfect CUSTOMERS

The Money Grab

Posted in General Business Info

A money grab or necessary? We're at the mercy of the tools we use for our day-to-day business activities.

cat hoarding money - money grab

Wow - This week I was inundated with news about software, tools and changes that ultimately will affect my bottom line. Out of no fault of my own, just in the tools I choose to use for my business. 

One of my favourite blogs for tech news comes from one of our clients - TAG Computer Services. This week there were more articles than usual of interest. I thought I would highlight a few of these articles as they not only will affect my business, but yours as well. 

1. Forced into Windows 10

Microsoft announced the upcoming launch of MS Office 2019 will only run on Windows 10. And effective January 14, 2020 Office 365 Pro Plus will no longer be supported by Windows 7, Windows 8.1 and others... 

Read the complete article here

I know I need a new computer and an upgrade to Windows 10 - that's a given. In my case, it also requires updating other key software on my system as the versions I have will not run on Windows 10 - thus the delay. It's not just the cost of the new computer, it's the added software cost as well. Something to be said here for cloud software! 

2. Https Encryption A Must

And, although I knew Google pushed last year to give preference to websites deemed secure -- myself and some of my clients have yet to make the switch. Now it is imperative especially if you use Google Chrome as your browser. Beginning July 2018, (with the release of Chrome 68) Chrome will mark all http sites as 'not secure'.

Read "Google Will Get Tougher on Websites Not Using HTTPS"

3. GDPR Enforcement Date May 2018

If you sell online to businesses in the UK, you might want to take note of the enforcement date of the GDPR (General Data Protection Regulation). Already, you may have noticed you are not getting orders from the U.K. any longer (I'm not sure how, but sites are blocked if certain information is not readily available on your website, preventing your UK customers from buying from you). This was mainly, your website has to have a physical address and phone number listed along with key contact information for individuals. Now there are other security measures in place as well covering the data security of information you collect in the purchase process.

Ouch! Learn more

4. And, I received notices from 3 key tools to upgrade or lose out... GEEZ! 

Prowl Marketing Hot Line & Help Centre

CSP® Marketing Resources Login

CSP® Login

Marketing Resources
for CSP International™
Certified Staging Professionals® 

Websites Created for Our Clients

Latest News

What I Learned as a 9-year-old: The Power of Positive Thinking

THINK POSITIVE - a favourite quote from the book "Think it's hard, you make it hard. Think it's easy, and it tends to become easy".

3200 Google Algorithm Changes in One Year

Google warned us for months. Business owners are just too busy to heed warnings in many cases especially when it comes to their website. Often reactions are based after the fact when suddenly their website is not performing as well as it was in the previous months. 

What Our Clients are Saying!

  • Debi is always just a phone call away when needed and very helpful with creative ideas to make my newsletters better. She has also been instrumental in the initial development of the Financial Divorce Solutions company Facebook Page.
    - Gail Belchior, Financial Divorce Solutions

Building relationships with Constant Contact

   Receive FREE Marketing Tips,
   Articles and News!

   Sign up for our newsletter & receive
   'The Power of Relationships'

   Sign Up Now!

Upcoming Events

Upcoming Events

EventSpot by Constant Contact
Inspiration Owl