We all agree testimonials are one of the most powerful influencers in consumers choosing one product or service over another, but faking it, is just wrong! Just watch the CBC Marketplace video below.
Giving back to the community is always a good thing. While there may not be any money in it, the satisfaction and benefits far out-weigh the monetary value.
Achieving your goal of starting or growing a business begins with informing yourself – and that includes conducting market research to give you a better understanding of the current business environment. Here's an easy two-point guideline to set you on the path to success:
Getting just the right marketing mix for your business is tough enough. Some of the tools we love using to implement our own marketing strategy and the marketing plans of our clients save of us an abundance of time and keep us organized while providing awesome content and stats.
No, your local business is not Walmart or Budweiser, but if you are working on your marketing, you should be going through the same thought processes and planning that the major brands do.
For months, we have been talking about sending Oscar the P.R. Owl on various trips around the world and to events far and near. This week, it is finally happening. Oscar prepares for his journey.
“We’re happy to be recognized by Constant Contact for achieving strong marketing results and engaging with our customers, said Debi Katsmar, Prowl Communications Marketing Strategist. “We have been honoured with this designation since 2008.
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