enhancing the search for YOUR perfect CUSTOMERS
Is there room for negotiation -- of course there is! But negotiating value for service vs asking for the world for nothing are two different things!
7 Tips to Visualizing and Achieving Your Goals. Basic concepts, but they work! Reboot...
Thinking ahead for your 2019 marketing now can save you a lot of aggravation in January and give you a great start to generating leads and increasing income in the new year.
The holiday season is a time to drive sales, boost revenue, and gain momentum for the new year. To help, we compiled a list of holiday resources and tips.
Create marketing material around the solution, need or want. Put yourself in your buyer's shoes.
As a business owner, entrepreneur, start-up, solopreneur, or a manager, often we just wear too many hats. Business and marketing tools are your new best friend.
Your buyer persona is a character profile based on research about your ideal customers. Buyer personas help marketers build better marketing plans, and understand the wants and needs of their customers. Get the tool.
We all agree testimonials are one of the most powerful influencers in consumers choosing one product or service over another, but faking it, is just wrong! Just watch the CBC Marketplace video below.
Creating your annual marketing plan can be as complicated or as simple as you need it to be. What is important, is creating one!
Giving back to the community is always a good thing. While there may not be any money in it, the satisfaction and benefits far out-weigh the monetary value.
THINK POSITIVE - a favourite quote from the book "Think it's hard, you make it hard. Think it's easy, and it tends to become easy".
Google warned us for months. Business owners are just too busy to heed warnings in many cases especially when it comes to their website. Often reactions are based after the fact when suddenly their website is not performing as well as it was in the previous months.
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'The Power of Relationships'
