There is Gold in Your Email List
The big boys do it, but SMBs overlook it. The sales are in your email list. Use it! All email campaigns are structured to do one thing - move your customer from one stage of the buying journey to the next.
The big boys do it, but SMBs overlook it. The sales are in your email list. Use it! All email campaigns are structured to do one thing - move your customer from one stage of the buying journey to the next.
Niagara marketing expert helps small businesses and nonprofits achieve meaningful marketing results - and once again named as a Certified Constant Contact Solution Provider
Your buyer persona is a character profile based on research about your ideal customers. Buyer personas help marketers build better marketing plans, and understand the wants and needs of their customers. Get the tool.
Nothing you do matters if your customers do not know you exist, when you're open, where you're located and what your menu and amenities are. As a restaurant or pub, your single most important marketing tool is your online listing. 81% of consumers have searched for a restaurant on a mobile app - make sure your information is correct. See our list of marketing tools to enhance online searches for your restaurant.
We sent the initial email to 48 businesses, we generated 10 appointments, and sales in excess of $10,000 from one campaign. And, there is another $25,000 sitting in our pipeline of those not ready to take the next step.
Accounting firms are no exception, marketing innovations are required to generate leads - automation, content and nurturing.
Nurturing customers post-sale is a great way to maximize cross-sells and upsells. Triggered messaging is a perfect way to suggest testimonials, ask for product reviews, and send referral incentives.
The big boys do it, but SMBs overlook it. The sales are in your email list. Use it! All email campaigns are structured to do one thing - move your customer from one stage of the buying journey to the next.
Interesting how the words and phrases we use change over time. Check out the 2019 list of banished words from Lake Superior State University.
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'The Power of Relationships'
