Practicing Permission Marketing

Grow Your Email List Under the new Canada Anti-Spam Legislation (CASL):

The new CASL legislation went into effect in July 2014.

As a marketer, you need to know what this legislation requires of you. This seminar offers an understanding of what you need to do in order to comply with the requirements of this legislation while ensuring your marketing activities work effectively and generate results for business growth. The Practicing Permission Marketing interactive session covers:

What CASL is and the permission-based email marketing guidelines it requires
The advantages of permission marketing solutions
How to grow your contact list within the guidelines of CASL
What you need to do to comply with the new legislation

Seminar - Approximately 1.5 - 2 hours

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I have worked with Debi Katsmar for two years to add functionality and programs to my Zoho software. Now, I took that collaboration one step further. Debi has created BAAB, Business Accelerator Advisory Board, which I immediately joined. The mastermind group is designed to help business owners like me to challenge our assumptions about business, work to maximize opportunities and overcome challenges. We explore different aspects of our business each month such as Contingency Planning, Email Marketing and Key Performance Indicators (KPI). We have already identified various areas for changes. The result is that I see my business more clearly and have a better defined set of metrics to advance my company to the next level.
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