PRowl Communications | Niagara Marketing Consultant

enhancing the search for YOUR perfect CUSTOMERS

How Do I Find the Time to Promote My Business?

Posted in Training, Marketing Plan

How Do I Find the Time to Promote My Business?

What are the top three challenges you face in marketing your business? From those surveyed, can you guess what the number one answer was? 

TIME!

Surprising?  Not really.

SMB owners are too often faced with wearing too many hats: Point of contact, sales, purchasing, HR, A/R A/P, maintenance and of course marketing. As surely as marketing seems one of the more important roles for the business, it is often one of the last to be addressed. 

Everyday starts with a plan, but the phone rings, a customer walks in, an email arrives -- so much for the plan for the day. 

The easiest way to combat this is with a routine, and that is where the 8/32 principle comes in.  

What is the 8/32 Principle? 

It is dedicating 8 minutes per day for 32 days to developing your marketing strategy and implementing it. 

Here's how it works:  Set aside eight  minutes at the same time everyday. Get a notepad, pen or our favourite - Evernote and a coffee if so inclined. 

  • Day 1: Write down your marketing goals and prioritize them - this goes back to the 'why' we spoke of last month in this article.  
  • Day 2: Determine your prime customer? This one should be easy, but not necessarily... 
  • Day 3: Answer this? What are you truly selling? product? service? convenience? lifestyle? etc.

This is the start -- see how simple it is!  

Just 8 minutes and 32 days will develop a strong marketing plan to keep you focused, start your marketing off on the right foot, and you will now have a routine and a plan moving forward! 

Call us today 905-354-8273 to get started with the 8/32 principle.

This article was originally published in the Business Link Newspaper - October 2014

To help you on your way for 2015 - Download our 2015 Marketing Planning Calendar.

Download 2015 Marketing Calendar">http://ow.ly/CDx8L]


Prowl Marketing Hot Line & Help Centre


CSP® Marketing Resources Login

CSP® Login

Marketing Resources
for CSP International™
Certified Staging Professionals® 


Websites Created for Our Clients

Latest News

It Is Not Enough To Simply Post

Engagement in a facebook group will go further than simply posting about your business. 

Announcement: We Are Now A Keap Certified Partner

PRowl Communications is pleased to announce we are now a Keap Certified Partner. To kick it off, we are hosting a Small Business Assessment and Planning Framework Webinar.

What Our Clients are Saying!

  • Thank you so much, we are very happy with the design (business card design), and have submitted it to be printed at Vistaprint. We will definitely keep you in mind for any future marketing we need, and we will be sure to recommend your services to our colleagues.
    ~ Kathryn Eden, Family First Solutions

Building relationships with Constant Contact

   Receive FREE Marketing Tips,
   Articles and News!

   Sign up for our newsletter & receive
   'The Power of Relationships'

   Sign Up Now!

Upcoming Events

Upcoming Events


EventSpot by Constant Contact
Inspiration Owl