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Debi Katsmar of PRowl Communications to Host Seminars in Fonthill to Teach Local Small Businesses and Nonprofits How to Rev Up Their Marketing in 2016.
The simplest of strategies start with the 5 Ws of Marketing. You know them. Yes, you guessed it... 1. Who? 2. Where? 3. What? 4. When? 5. Why? Answer this: Did your last ad do what you wanted it to do? We're almost positive most of you do not know. Why not? Because you didn't know the 'WHY' of the ad in the first place.
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Online reviews are critical to the success of a local business. What if you could get more reviews and manage them easier? Nearly 90% of consumers say they’ll only consider using a business if they have an average rating of 3-5 stars. Find out what you can do to manage your reviews.
Nothing you do matters if your customers do not know you exist, when you're open, where you're located and what your menu and amenities are. As a restaurant or pub, your single most important marketing tool is your online listing. 81% of consumers have searched for a restaurant on a mobile app - make sure your information is correct. See our list of marketing tools to enhance online searches for your restaurant.
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'The Power of Relationships'