Your best customer orders regularly, trusts your advice and has been dealing with you for years, but that doesn’t mean you’re getting most of their business, especially when they’re buying products from another supplier simply because they don’t know you carry them. Before you spend more money chasing new accounts, take a closer look at what your existing customers are purchasing elsewhere and why you’re never asked to quote.
After almost two years, the Business Accelerator Advisory Board has been rebuilt as The Do Different Board, a monthly working session built around The One Thing and the marketing principles that have worked for decades, with your first session free.