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Grant Polachek, Squadhelp

Grant Polachek is the head of branding for, 3X Inc 5000 startup and disruptive naming agency. Squadhelp has reviewed more than 1 million names and curated a collection of the best available names on the web today. We are also the world's leading crowdsource naming platform, supporting clients from early-stage startups to Fortune 500 companies.

The Top Brand Naming Mistakes You Must Avoid

The Top Brand Naming Mistakes You Must Avoid

By Grant Polachek, Squadhelp

Posted in Branding, Guest Blogs, Marketing Plan

Most entrepreneurs looking to start their businesses often ignore the need to deliberate on a brand name. After all, they've got the big business idea they've been looking for, and that's all that matters, right? Well, not quite.

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