enhancing the search for YOUR perfect CUSTOMERS
Social media has grown from a curiosity to an integral piece of corporate strategy in the space of only a few years. Companies are hungry for better social media tools to engage their constituents. This is a list of five features key to delivering on a social media strategy.
No, your local business is not Walmart or Budweiser, but if you are working on your marketing, you should be going through the same thought processes and planning that the major brands do.
Just in time for year-end fundraising, Constant Contact has released a new donations offering for customers in Canada. A part of the Constant Contact Toolkit™, an all-in-one online marketing platform for small businesses and nonprofits, the donations campaign will help nonprofit organizations promote their cause, collect credit card donations, and attract new donors online.
42% of businesses say email is one of their most effect lead generation tools*. Email marketing campaigns can help you deliver the right message, at the right time, in the right place, to the right people, for the right reason -- the 5 W's of Marketing.
There is networking, and there is networking. Most business owners belong to quite a few networking groups and organizations. Pretty much any networking you do will benefit your business as you are sure to meet someone and hopefully a few people who do not know you exist.
The goal of anyone using social media is to get a reaction from fans and followers. Whether that reaction is in the form of a LIKE, a reTWEET or a share - that is the whole idea -- to gain exposure for the person or business who originally created the post.
I was nominated for the Niagara Venture Award - an award geared to women who own their own business. The list of nominees were named -- and the winner is Gail Belchior of Financial Divorce Solutions!
What is the 8/32 Principle? It is dedicating 8 minutes per day for 32 days to developing your marketing strategy and implementing it.
We were extremely honoured to be nominated for this award. We have been working diligently over the past 25 years to build a relationship in the community, but more importantly -- to help business owners be successful.
The simplest of strategies start with the 5 Ws of Marketing. You know them. Yes, you guessed it... 1. Who? 2. Where? 3. What? 4. When? 5. Why? Answer this: Did your last ad do what you wanted it to do? We're almost positive most of you do not know. Why not? Because you didn't know the 'WHY' of the ad in the first place.
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