Your website is the single, most important marketing tool you have for generating leads. Having a strong call to action will amplify the ability for your website to send you new customers!
42% of businesses say email is one of their most effect lead generation tools*. Email marketing campaigns can help you deliver the right message, at the right time, in the right place, to the right people, for the right reason -- the 5 W's of Marketing.
There is networking, and there is networking. Most business owners belong to quite a few networking groups and organizations. Pretty much any networking you do will benefit your business as you are sure to meet someone and hopefully a few people who do not know you exist.
The goal of anyone using social media is to get a reaction from fans and followers. Whether that reaction is in the form of a LIKE, a reTWEET or a share - that is the whole idea -- to gain exposure for the person or business who originally created the post.
I was nominated for the Niagara Venture Award - an award geared to women who own their own business. The list of nominees were named -- and the winner is Gail Belchior of Financial Divorce Solutions!
The simplest of strategies start with the 5 Ws of Marketing. You know them. Yes, you guessed it... 1. Who? 2. Where? 3. What? 4. When? 5. Why? Answer this: Did your last ad do what you wanted it to do? We're almost positive most of you do not know. Why not? Because you didn't know the 'WHY' of the ad in the first place.
Debi Katsmar, President of YDV Group, has been named a Certified Solution Provider by Constant Contact®, Inc., the trusted marketing advisor to more than 600,000 small organizations worldwide.
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'The Power of Relationships'