There is networking, and there is networking. Most business owners belong to quite a few networking groups and organizations. Pretty much any networking you do will benefit your business as you are sure to meet someone and hopefully a few people who do not know you exist.
The goal of anyone using social media is to get a reaction from fans and followers. Whether that reaction is in the form of a LIKE, a reTWEET or a share - that is the whole idea -- to gain exposure for the person or business who originally created the post.
I was nominated for the Niagara Venture Award - an award geared to women who own their own business. The list of nominees were named -- and the winner is Gail Belchior of Financial Divorce Solutions!
What is the 8/32 Principle? It is dedicating 8 minutes per day for 32 days to developing your marketing strategy and implementing it.
We were extremely honoured to be nominated for this award. We have been working diligently over the past 25 years to build a relationship in the community, but more importantly -- to help business owners be successful.
The simplest of strategies start with the 5 Ws of Marketing. You know them. Yes, you guessed it... 1. Who? 2. Where? 3. What? 4. When? 5. Why? Answer this: Did your last ad do what you wanted it to do? We're almost positive most of you do not know. Why not? Because you didn't know the 'WHY' of the ad in the first place.
Debi Katsmar, President of YDV Group, has been named a Certified Solution Provider by Constant Contact®, Inc., the trusted marketing advisor to more than 600,000 small organizations worldwide.
Your marketing company needs to understand Niagara, your market and your customer. Your marketing company must be able to think outside the box to make an impression on consumers in Niagara. At YDV Group, we think outside the box.
Just because you have an on-line presence doesn't mean your customers know you do. So make sure they do! Find out how here:
By utilizing what we like to call 'electronic word of mouth' -- in other words, your on-line presence, you can give your next great customer the confidence and knowledge they desire.
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Don't do it. I don't care what kind of fabulous deal it is, or how convenient. Don't do it! Register your own domain. Just the domain!
Learn the basics of marketing an event, specifically fall fairs.
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'The Power of Relationships'
